Travel and Tourism in India – A Wonderful Experience

The largest democracy in the world, India is one of the most popular travel and tourism destinations in the world. Every year a large gathering of tourists from all around the world come for experiencing the fascinating charm of travel and tourism in India. India is well-known for its oldest civilization (5000 years old civilization) and great diversity. During India tours, one can find diversity in its people, culture, tradition, landscape, climate, appearance, lifestyle, cuisine, costumes, language, religion, and others. And this is India’s diversity which makes it one of the most popular tourist destinations among travellers from all around the world.

India is a country where one can find a range of tourism options. And off course, India tourism never fails to enchant travellers with its various mesmerizing tourism options. Adventure, Culture, Heritage, Beaches, Monuments, Hill, lush green landscapes, mountain peaks, deserts, flora & fauna, etc are some major attractions of India tourism which are quite popular among tourists and attract them to travel in India. While you will travel to India you will find on every step something extra welcoming you. No matters, what are you interested in, the country is able to fulfill your desire. If you life adventure and sports in India, you may prefer to travel in the Himalayan region of the country where you will have a lot of tourism and adventure sport options.

During your North India travel, you will have a wonderful opportunity to explore the beautiful and snow clad Kashmir (popularly described as the Paradise on the Earth), Himachal Pradesh (blessed with natural beauty and breathtaking hill station), and Uttaranchal (widely known for superb natural beauty and Corbett National Park) at the foot of Himalayas, You will also enjoy traveling in the historic city Delhi – the capital of India, dotted with several historic monuments, life Red Fort, Humayun’s Tomb, Old Fort, Qutub Minar, Jama Masjid, etc. One of the most predominant attractions of North India is Taj Mahal in Agra, Uttar Pradesh. The symbol of love – Taj Mahal is India’s star attraction and considered as seventh wonder of the world.

While you will travel to the western region of India, you will have a glorious opportunity to the royal land of Rajasthan, Punjab and Gujarat where you will see a lot of magnificent forts, palatial palaces, stunning Havelis, terrific temples, Gurudwaras, wildlife parks & sanctuaries and other attractions. On your eastern India tours, you will have opportunities to explore beautiful landscapes of Assam, Sikkim, etc which are widely known for green tourism and Buddhist monasteries. In central India, one can explore states like Madhya Pradesh and Maharashtra which are widely famous for temples and caves. South India travel takes you to the states like Karnataka, Tamil Nadu, Andhra Pradesh, and Kerala. These states are widely known for lovely beaches, beautiful hill stations, breathtaking backwaters, temples, churches, etc. Apart from above mentioned locations, don’t forget to travel in Goa, the tiny but gorgeous state of India. The gorgeous land of Goa is famous for its lovely beaches, churches, and exotic culture.

Thus, traveling in any part of India provides a unique travel experience. You can get more information about India tourism from travel agents in India. If you want to travel India in more and more preferred way, an India travel agent can assist you and provide you India travel guide.

Posted in Uncategorized | Comments Off

How to Win at Positioning Your Travel and Tourism Destination

The process of creating an image or identity in the minds of consumers is called positioning. It’s very important to travel and tourism destinations because it helps make your destination more attractive to consumers than other similar destinations.

The process of positioning involves market positioning, psychological positioning, and positioning approaches.

Step 1: Market Positioning

In this step, you select a target market segment (market segmentation), which is probably the group of people that you already are seeing at your destination. But if you need new customers, you may want to look at other possible segments, and target them. For example, if you normally have families at your destination, you could target wealthy retirees as a new source of business.

Now that you’ve selected a target market, you need to learn all about them. What do they like to do while on vacation? What do they want from a destination? Utilize surveys and focus groups to answer these questions and learn more about your target market. Money spent on that now will be well spent. You certainly don’t want to waste marketing dollars later on advertising the wrong message to your target audience. Make sure you find out what the right message will be, and don’t guess.

The other thing you need to learn from your target market is how they already perceive your destination. What benefits do they think your destination provides? What beliefs do they already have about your destination? Are any of them negative? If so, what are they? You will need to counter those beliefs in your new position.

Step: 2 Psychological Positioning

Now that you understand your target audience, you can put that information together with your business goals and figure out what you will communicate to the market segment that will plant the right image in their minds about your destination.

You can use physical attributes if they are unique. For example, Westin Hotels positioned itself with their industry-changing “Heavenly Bed” slogan. As the first hotel to offer premium mattresses and bedding, they had a unique physical attribute.

Step 3: Positioning Approaches

1) Head to Head Approach: Not recommended for most travel and tourism organizations, but it can be done. It’s more likely that you will:

2) Relate Yourself to Market Leader: If you can’t lick ‘em, join ‘em! Avis Car Rentals did this with their slogan “We try harder.” Marriott, Hilton and Radisson have all employed this technique too, adding premium beds to their offerings, thereby hitching a ride on Westin’s gravy train.

3) Price Value: Not to be mistaken for lowest price, which is usually avoided because consumers relate low price to low quality. Position for best value instead, using this approach.

4) Users and Attributes: Associate your travel destination with a group of people, or with the reasons they might come to your destination.

5) Destination Class: Can you associate yourself with a unique experience? Perhaps you are a tour operator that offers tours to the lost city of Atlantis. (If so, please contact me, I want to come…but you get the idea.)

Posted in Uncategorized | Comments Off

The California Travel and Tourism Commission is a Great Touristic Resource

It has been said that those who are considering vacation travel to the great, golden state of California really have an underlying desire to “be Californians,” even if it’s only for the brief time that they are vacationing there. As a result, more and more potential California vacationers are looking to the state’s completely redesigned travel and tourism website to help them learn all about becoming a “temporary Californian.”

The state of California has an official department, or commission, that is structured to help promote and encourage people to travel throughout the vast state to take in all of the sights and wonders of the many tourist attraction destinations. It is the California Travel and Tourism Commission, or CTTC, which began promoting the idea of calling vacation travel visitors “Honorary Californians.”

The essential idea of this nomenclature is to encourage tourists to do much more than just visit the various tourist destinations. Instead, the California Travel and Tourism Commission wants vacationers to embrace the full experience of California’s easygoing, laid-back lifestyle and soak up the culture just like a local.

The CTTC has put together an extensive website. The impressive online presence is an attempt to compete aggressively for the attention of those planning to travel and who are looking for vacation ideas, for the ideal family vacation and great tourist destinations. They have provided an online tourism and travel guide that is intended to help potential visitors to the state to fall in love with the destination even before they arrive.

The CTTC website has gone a long way in accomplishing this goal by giving the website visitor a great deal of information about the “must see” tourist attraction options, as well as highlighting the many world renowned landmarks around the state. And, if that were not enough, there is also extensive revelations about “inside scoops” that further give people insights about where to go and what to see to make the vacation travel visitor feel even more connected and like a Californian, honorary or not.

And, true to the very image of style, fun and uniqueness, the state’s website provides all of this information, and much more, in a way that is visually appealing, engaging, and fun. This approach certainly helps to set the stage for the California experience and helps to draw people in and retain their attention. In the highly competitive world of travel tourism, this is very important and the consensus is that the CTTC has done a very good job at providing a compelling tourist guide.

From where to gingerly sip a trendy drink at a casual Los Angeles hideaway, to catching the rays on a sun-baked San Diego beach, to soaking up the high life at a posh Napa Valley spa, the California Travel and Tourism Commission’s website, at “Visit California”, has captured and cataloged the local California hotspots and revealed hidden state treasures. For travelers who like to pre-plan their itinerary, the site even offers an extensive menu of trip ideas, complete with Google maps.

Posted in Uncategorized | Comments Off

Travel and Tourism Schools – Higher Education Options

By enrolling in an accredited school, college, or degree program you can obtain an education in travel and tourism. This will help you to pursue the career you desire by providing you with the skills needed to succeed. There are numerous higher education options offered by travel and tourism schools that allow you the chance to prepare for the career you dream of. You can find a program that meets your individual career goals and educational needs and request more information about higher education options.

Opportunities to obtain an education in this field are available through various accredited schools and colleges. You can pursue the training that is right for you and receive the certificate or degree that is needed for the career you desire. Different options are available depending on the educational training facility. You can begin the path to a new career by first obtaining an accredited:

Certificate
Associate Degree
Bachelor Degree
Master Degree

Once you have chosen the level of education that you wish to receive you can decide on the career that you would like to enter into after graduation. With enrollment in an accredited career training program you can be on your way to an exciting future.

There are a number of career opportunities available to you in the field of travel and tourism. You can work with a variety of people providing information about hotel accommodations, cruises, currency exchange rates, attractions, and much more. Employment opportunities consist of working as a professional:

Travel Agent
Reservationist
Cruise Sales Manager
Property Manager

…and much more. Once you have decided on the level of education and career that you wish to pursue, you can begin completing all required coursework and training in order to prepare for entrance into the workforce.

Coursework will be different based on the level of education as well as the career that you have chosen. Most schools and colleges will provide the same accredited coursework but some will differ depending on the career path you have chosen. Topics of study can allow you to learn hospitality, sales and marketing, terminology, computers, reservation, and much more. By receiving an accredited education in these subjects you will be ready to seek the employment you dream of. You will be able to work in transportation, geography, hospitality, and much more. Begin the path to a new career by finding a program and enrolling today.

Posted in Uncategorized | Comments Off

Travel and Tourism Online – Learning From a Distance

A lot goes into traveling outside the actual trip. The plan to get to a destination is only a small detail when compared to the overall experience of a vacation or business trip. Online colleges offer training in travel and tourism for the individual who wants to think and do all the necessary things that go into planning a trip. Prospective students can earn a degree online and be working with clients to help them get the most of their money when traveling.

There are a variety of benefits from attending school online.

Learning from a distance allows individuals to choose their study pace and take classes inside the comfort of their own home.
Online schooling in travel and tourism permits students to study on days that are set by them not the college or program.
Students have the ability to complete all the phases of education without the hassle of commuting to a campus everyday.
This is a high advantage for disabled individuals who are unable to commute to a campus and attend classes.

More colleges and universities are adding online degree programs in travel and tourism, which is enabling students to gain a better education with higher degree choices than a certificate program or associate’s degree.

Prospective students have numerous choices when it comes to education programs. Students have the option to gain an education from accredited online colleges and universities starting at an associate’s degree in travel and tourism to a master in business administration for hospitality and tourism management. The opportunities for students to gain an online education in this field is widening and programs are preparing students in numerous ways. Through coursework students will learn about:

sales techniques
travel destinations
bookkeeping
reservation systems

An online degree in this area could provide the best career preparation and have graduates working in many different aspects of travel and tourism.

Travel agents have more responsibility to their clients than just booking travel and securing them a discount. The job description for a travel agent encompasses the entire trip whether it’s for leisure or business. A travel agent will arrange:

transportation
hotel
food options
tours
entertainment

Whatever a client is looking for in regards to their trip a travel agent will spend time getting the best discounts, looking up travel packages, and exploring what activities the destination has to offer their client. Along with the above responsibilities an agent will be the number one source on things like the weather, local customs for international travel, site attractions, money exchange rates, and more.

A new trend is developing for individuals who gain a travel and tourism degree through an online school. More students are becoming specialists in a particular area. Meaning they are choosing to become highly knowledgeable in one area like a culture, destination, or interest. This type of travel and tourism agent is particularly useful for clients who are traveling internationally. Becoming a specialist will require the student to learn the customs and in some cases the languages of a chosen location. With increasing demands on travel agents from their clients, gaining a degree in the field is becoming extremely important.

Posted in Uncategorized | Comments Off

Travel and Tourism Career Training Possibilities Online

Career education programs are available online for those who can’t commit to attending traditional classes. Deciding to pursue a career in the hospitality field can give students the chance to gain the skills they need to enter the workforce. Knowledge learned will prepare students to seek employment in the specialized area of their choice. Online schools and colleges provide students with the opportunity to obtain an accredited education in travel and tourism. By doing so students can pursue a number of careers by obtaining various certificates and degrees.

Students can learn a number of things prior to enrollment in an online training program.
The level of education students choose to obtain will decide on the career possibilities available to them. Coursework will also depend on the level of education and desired career of each student. Students can prepare to work with people providing travel services and information when needed. Studies can be completed from the comforts of home at the students own leisure, allowing students to continue their current employment.
Obtaining an education will prepare students to seek the employment that they dream of.

Degree Options

Online career training programs can be completed at a variety of levels. Each individual student will need to complete the degree program that is necessary for their desired career. Training options can include earning a:

Certificate
Diploma
Associate Degree
Bachelor Degree
Master Degree

Students who pursue an education at these levels will be able to prepare for the successful career they need in travel and tourism. These levels of education can be completed by studying and passing all required courses.

Coursework

Students will be required to study various subjects based on the career they long for and the level of education being pursued. Accredited online training will allow students to attend courses in accounting, reservation systems, bookkeeping, travel destinations, cruise lines, sales techniques, and other subjects that related to specific careers in this field. Learning the skills and knowledge provided by these courses will prepare students for an exciting travel and tourism career.

Careers

There are numerous career possibilities when it comes to working in the hospitality field. Students who choose to gain an accredited online education have a number of career options to pick from. Training will prepare students to work in hospitality as travel and tourism managers, travel coordinators, travel agents, travel clerks, and other professions in this field. By pursuing the online educational training needed to enter into these careers, students will be on their way to seeking successful employment.

Posted in Uncategorized | Comments Off

Travel and Tourism Schools – Career Training Options

There are a number of accredited travel and tourism schools providing different career training options to students who wish to gain the skills needed for a career. Prospective students can gain the knowledge they need to enter into the workforce prepared for an exciting new vocation. Accredited training in this field allows students to pursue careers in a variety of areas. Students can obtain a certificate, diploma, or associates, bachelors, or master’s degree in the field.

*Certificates and Diplomas

Students can earn certificates and diplomas in the field of travel and tourism for a variety of reasons. Students can earn certificates and diplomas for entry level positions in the field. With an accredited vocational training program students will have the opportunity to study courses like geography, tourism, sales, general management, and much more. Coursework will prepare students for careers in international travel, domestic tourism, and more. Certificates can also be obtained through continuing education courses which allow professionals to enhance their skills and knowledge.

*Associates Degree

Accredited vocational schools offer students the option to train for an associate’s degree in travel and tourism. A degree program at this level of training will allow students to learn a variety of subjects by attending courses in hospitality, travel planning, marketing, and much more. Students who choose to obtain an accredited associates degree in this field will prepare for careers working as travel agents, reservationists, property managers, and many other professions. By obtaining an associates degree students can seek employment or further education at a bachelor’s degree level.

*Bachelors Degree

The opportunity to obtain an accredited bachelors degree in travel and tourism is available through a number of accredited vocational training schools. Students can prepare for the career they desire in this industry by studying courses like destinations and cultures, travel and tourism systems, tour production, and many other related studies. By gaining knowledge in these areas and more students will be prepared for careers as travel agents, meeting planners, travel guides, convention planners, and much more. With an accredited bachelors degree students can start their career or pursue a master’s degree in this field.

*Masters Degree

Accredited technical schools allow students to earn a masters degree in travel and tourism if desired. Students can study subjects that will help them obtain the skills and knowledge needed to work in and manage this field. Coursework will vary by program but may include training in management, tour arranging, travel industry law, reservation systems, travel destinations, and many other subjects. By gaining an education in these areas students can seek out the career of their dreams. Career training possibilities can include employment as travel agents, corporate travel counselors, cruise sales managers, and more. With an accredited masters degree in the field students will be prepared for an exciting new career.

Posted in Uncategorized | Comments Off